Company

Adidas AG

PrivateGermany

Adidas AG is a privately held company, based in Germany. Leadership tracked by CEOInsider includes Bjørn Gulden (CEO).

Leadership

Current

Bjørn Gulden

CEO

In the news

See in The Wire →

Bjørn Gulden
Jul 30 · Adidas AG
EXEC: Birgit Kretschmer to Re-Join Adidas AG as CFO as Harm Ohlmeyer Plans for Year-End Exit
via SGB Media Online ↗
Bjørn Gulden
Apr 29 · Adidas AG
adidas records strong start to the year in the first quarter of 2026
via adidas Group ↗
Bjørn Gulden
Apr 28 · Adidas AG
Official Future Partner: Bundesliga and adidas enter into strategic cooperation to jointly strengthen the further development of German professional football
via bundesliga.com ↗
Bjørn Gulden
Mar 4 · Adidas AG
adidas AG extends Bjørn Gulden’s contract as Chief Executive Officer and initiates transition at the helm of the Supervisory Board
via adidas Group ↗
Bjørn Gulden
Mar 4 · Adidas AG
Adidas extends Gulden, reshapes board
via Sporting Goods Intelligence Europe ↗
Bjørn Gulden
Mar 4 · Adidas AG
adidas AG extends Bjørn Gulden’s contract as Chief Executive Officer and initiates transition at the helm of the Supervisory Board
via adidas Group ↗
Bjørn Gulden
Mar 3 · Adidas AG
Adidas taps billionaire Nassef Sawiris for chair
via Financial Times ↗
Bjørn Gulden
Feb 26 · Adidas AG
Adidas CEO Bjørn Gulden: “People are talking to each other without a script now”
via Table.Briefings ↗
Bjørn Gulden
Mar 15 · Adidas AG
What to take away from Bjørn Gulden’s first earnings call as Adidas CEO
via FashionNetwork - The World's Fashion Business News ↗
Bjørn Gulden
Nov 9 · Adidas AG
After Kanye, Will Adidas Have a Gulden Age?
via Bloomberg.com ↗
Bjørn Gulden
Nov 8 · Adidas AG
Adidas Appoints Ex-Puma Chief Gulden as New CEO From January
via The Business of Fashion ↗
Bjørn Gulden
Nov 8 · Adidas AG
Bjørn Gulden to become CEO of adidas AG
via adidas Group ↗