Company
Webprofits
Webprofits is an Australian performance marketing agency founded in 2006 that specializes in ecommerce, lead generation, paid social, paid search, and SEO. The company manages over $500 million in annual ad spend for clients including billion-dollar brands, with senior marketers executing campaigns directly rather than delegating to junior staff. Webprofits uses Claude Code, an AI system integrated with major advertising platforms, to streamline execution and reporting while maintaining human oversight of all strategic decisions.
Webprofits is a privately held company operating in the digital agency sector, based in Australia. Leadership tracked by CEOInsider includes Paul Sprokkreeff (CEO).
Leadership
Current